Privacy policy

Last updated: August 5, 2026

Anyra operates this store and website (the "Services"). Anyra is powered by Shopify, which enables us to provide the Services to you. This Privacy Policy describes how we collect, use, and disclose your personal information when you visit, use, or make a purchase or other transaction using the Services or otherwise communicate with us.

1. Personal Information We Collect When we use the term "personal information," we are referring to information that identifies or can reasonably be linked to you. We may collect the following categories of personal information:

  • Contact details: name, billing address, shipping address, phone number, and email address.

  • Financial information: credit card, debit card, and financial account numbers, payment details, and transaction information.

  • Account information: username, password, preferences, and settings.

  • Transaction information: items you view, add to your cart, purchase, return, or exchange.

  • Communications: information included in communications with us, such as customer support inquiries.

  • Device and Usage information: IP address, browser/network information, and interactions with our Services via cookies (managed through our Consentmo GDPR consent banner).

2. Personal Information Sources We collect personal information from the following sources:

  • Directly from you (when you create an account, place an order, or contact us).

  • Automatically through the Services (via cookies and tracking technologies, subject to your consent).

  • From our service providers (such as Shopify for hosting, security, and payment processing).

3. How We Use Your Information and Legal Bases (GDPR) Under the GDPR, every use of your data must rely on a specific legal basis:

  • Performance of a contract: to process your orders, arrange shipping, manage returns, and provide customer service.

  • Legal obligation: to retain your invoices and accounting data in accordance with French law.

  • Your consent: for sending marketing newsletters, promotional SMS, or placing non-essential advertising cookies (which you can manage at any time via the Consentmo GDPR app).

  • Legitimate interest: for site security, fraud prevention, and improving our Services.

4. How We Disclose Personal Information Your personal information may be shared with:

  • Shopify and our technical service providers (logistics, hosting, payment gateways).

  • Business and marketing partners (only with your consent, with the right to opt-out via Consentmo).

  • Legal authorities when required by law (in case of fraud or legal subpoenas).

5. Data Retention We retain your personal information only as long as necessary for the purposes for which it was collected:

  • Customer account data: retained for up to 3 years from your last activity.

  • Billing and order data: retained for 10 years (French legal and accounting obligations).

  • Cookie data (advertising/analytics trackers): maximum 13 months in accordance with CNIL guidelines.

  • Support communications: retained for a maximum of 1 year after the request is resolved.

6. Your Rights (Under the GDPR) You have the following rights regarding your personal information:

  • Right of access, correction, and deletion (view, correct, or delete your information).

  • Right to restriction or objection to processing, and right to data portability.

  • Right to withdraw consent at any time (especially for cookies via the Consentmo interface or emails via the unsubscribe link).

You can exercise these rights directly on our site using Consentmo GDPR data management tools or by contacting us. If you have unresolved concerns, you have the right to lodge a complaint with your local data protection authority, or in France, the CNIL (www.cnil.fr).

7. International Transfers Your personal information is processed within the European Union and via our host Shopify. If we transfer personal information outside the European Economic Area (EEA), we rely on recognized transfer mechanisms such as the European Commission's Standard Contractual Clauses.

8. Contact For any questions regarding our privacy practices or to exercise your rights, you can contact us:

  • By email: contact@anyraactivewear.com

  • By mail: Anyra, 6 Rue d'Armaillé, 75017 Paris, France Data Controller: Anyra